For your business to have direction you need to create goals that give you focus and direction, and for those goals to be effective and sustainable, they need to be congruent with your values and ethos. As humans, we crave direction and therefore we seek goals to chase. However, it’s important to make sure that the goals we set are the right goals and not just goals… The right goals are congruent with our life purpose. This means that the goals you set must move you in a direction that is in line with how you ultimately want to live because if you don’t set the right goals now, you will end up living a life that you are completely unhappy with.
Our deepest values encapsulate the way that we feel things should be, the way that we feel we should be, and the way we would most like to live with passion and purpose. If we can define these deepest values in words, we help to create a framework that solidifies the concepts into more concrete material for our minds to work with. This exploration and awareness allow for greater recognition of the things we observe and encounter in our environment that help to make our dreams a reality and most importantly provides a ‘razor’ for how we should act, allowing us to make better, easier choices in both business and in life.
Excerpt from the upcoming (working title) Time Rich Practice 2.0 book and business course for health, wellness, and fitness practitioners. Sign up for our newsletter to get advanced notification of release dates.
